This summer, parents from coast to coast will be bombarded with pleading cries from their children "but, I just gotta see it!" and they won't just be referring to the highly-anticipated release of Columbia Pictures and Marvel Studios' action adventure Spider-Man(R) 2.

They will also be talking about VIA Rail's Spider-Man Train. For a limited time, six VIA Rail engines will be transformed into high-impact larger-than-life-images of Spider-Man! And spotting that train can have benefits for the entire family.

From May 14 - July 15, 2004, when you 'Spot the Spider-Man Train', go to www.viarail.ca and tell us where and when you saw it, and enter the "Spot the Spider-Man Train" contest. VIA Rail is pleased to partner with Sony Electronics and Zellers on this promotion. For full contest details including how to enter and a list of all the prizes - including a trip for four in Silver & Blue Class on board VIA's Canadian to Jasper, AB - you can also visit www.sony.ca and www.zellers.ca.

"Summer is a special time for families, and the train is a great way for families to travel," said Pierre Santoni, VIA Rail's Regional Director, Southwestern Ontario. "Being involved in promoting the film across our 14,000 km network in this manner is exciting and is sure to bring out the kid in us all."

Throughout the summer months, every child traveling on-board will receive a Spider-Man 2 Activity Book, full of activities, valuable coupons and hours of entertainment during VIA's popular "Kids Travel Free" program which runs from May 29 - August 29, 2004. Anyone over the age of 18 who purchases a senior, student, or adult-fare ticket in Comfort Class(R) (Economy) can bring a child aged 11 or under along for free.

Catch the Spider-Man VIA Rail train and Columbia Pictures Spider-Man 2 in theaters this summer - your winning ticket to fun and adventure for the entire family!